Educating freelance clients that they get what they pay for is an important part of the freelance marketing process. As a freelancer and a client, I strongly believe it is the freelancer’s job to sell themselves for the money he or she deems fair. Low-paid competition only makes it harder but nevertheless, it’s not the client’s fault there are people willing to work for pennies. The change lies within us, the freelancers.
So let me tell you a story about educating clients about your prices and why you should stand up for yourself.